• Disaster Response Training

    We live in a part of the world where even corporate houses lack the proficiency to ensure safety, business continuity, and loss prevention post catastrophe.

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    Disaster Response

    With sparse government regulations / enforcement and non-existent safety expertise, how do you ensure that your business is safe in the event of a natural calamity? Most organizations limit their disaster response capability to a handful of fire drills every year. Is that sufficient?

    The prevalent thought is that the government would come to the rescue of your organization. This thought has been popularized by many Hollywood movies. In our country, we have data from many past high casualty aftermaths; enough to safely deduce that no such help will be come in the hour of need. Politics, infrastructure, funding, expertise, bureaucracy - there is no prize for guessing the cause of ineffectiveness; just don’t be one who relies on the government to support you during your need.

  • Emergency Response Teams

    Good business continuity planning and work place safety practices are significant to your good will. Do you rely solely on the local fire and rescue squad when stakes are this high?

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    ERT Training

    It is worth exploring why yhe United States, with sophisticated military and disaster response capabilities, still funds and trains community emergency response teams (CERT). CERT networks empower citizens within local communities carry out disaster rescue and relief operations without relying on government machinery.

    The US Federal Emergency Management Agency (FEMA) has time tested and ascertained that any central / government disaster management agencies have serious limitations during massive catastrophes; in other words, self help is often the best help. CERT model is often practiced in the corporate world in the form of Emergency Response Teams (ERT). In India such corporate attempts are dampened by the lack of expertise.

  • Business Continuity Planning

    Be it a cyclone, tsunami, earthquake or terrorism... Should you weather it alone or seek the expertise of the world's most respected disaster relief agency - the American Red Cross?

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    BCP Training & Consulting

    There is a reason why Survival Instincts proudly associates with and provides health and safety trainings from the American Red Cross - it is undoubtedly the most technologically advanced emergency training curriculum in the world.

    Be it auditing of your existing BCP processes, improving your business continuity management system (BCMS) as per BS 25999 / ISO 22301 or designing an end-to-end business continuity and risk management solution, tap our expertise. After all, your chances of working with American Red Cross certified Emergency Responders, with real disaster relief experience in 20+ US federal emergencies alongside agencies like the US Army Corps of Engineers and the FEMA, in India is only with Survival Instincts.

  • Loss Prevention

    During a disaster, what is your priority? Is it to protect your invaluable organization assets, reduce casualties, or contain the calamity geographically?

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    Loss Prevention Training

    Many corporate limit their loss prevention strategies to theft protection and fire fighting capabilities. But are these two sufficient to prevent loss of faith of investors, public / employee goodwill, and customer loyalty?

    Comprehensive loss prevention strategy is about building responsibility, accountability, and impeccable safety through defined emergency protocols with protection priorities for life, goodwill, revenue, intangible assets, and physical properties. After all, 99% loss occurs during emergencies intricately relating loss prevention and emergency management. Survival Instincts will help you build, operate and maintain the world's best emergency response protocols.

  • Disaster Simulations

    "We are 100% prepared" - we commonly hear across industries and geographies! When it comes to a disaster, is there something as 100% preparedness?

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    Disaster Drills & Exercises

    Periodically we run large-scale disaster simulations, where we invite emergency response teams from various corporate houses. We can say with 100% confidence that there is not a single past simulation, where the best performing team left with anything less than ten (10) NEW lessons learned!

    This is because the word 'disaster' is synonymous with unpredictability. A new impediment, a previously undetectable hazard, a complex medical condition, an unexpected secondary disaster, a logistical complication - this is the crux of every disaster simulation. So what can you do? Continuously and repeatedly conduct disaster simulations (not mere drills) alongside full blown rescue and relief exercises. That is the only way!

  • Disaster Preparedness

    In India, we associate the word disaster preparedness with evacuations. Think about this - during the event of say an earthquake, is it wise to evacuate while the ground is shaking?

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    Disaster Evacuation Training

    The casualty levels during 2004 tsunami in India were enormous, despite it taking more than two hours for the tsunami to strike after the earthquake. Were two hours inadequate for everyone to move inland to safety? Or were we misinformed regarding the potential of an earthquake in the Bay of Bengal to trigger a tsunami on India's eastern seaboard?

    Eight years later, during Cyclone Nilam in 2012, there was a large crowd of people on the beach excitedly watching the cyclone make landfall! Thousands die each year struck by lightning because they misjudge its potential to kill. Disasters, big and small, are right around the corner. Being informed, being prepared, and avoiding direct encounters, are our only options in mother nature's face of fury.

  • Rescue Operation Training

    Rescue is the first step of disaster response. As on date, less than 1% corporate houses in India (including manufacturers) have emergency response teams (ERT) with rescue capabilities.

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    Disaster Rescue Operations

    The reasons for this dangerous gap in the rescue skill sets of most corporate ERT can be attributed to (a) reliance on first responders from civilian / military agencies (b) ineffectively outsourcing accountability (and thereby risk) to a third party security company (c) lack of awareness of necessity and expertise.

    The first 30 minutes of a disaster aftermath is the most decisive in terms of business continuity and loss prevention - be it human lives or property. Exceptional incident command systems, emergency communication capabilities, calamity logistics, urban search and rescue operations, medical / hazard triage, hazard / impediment management, and medical evacuations, etc are vital during this critical window of opportunity.

  • Disaster Relief Capabilities

    There are many reasons why actions performed in first aid are called emergency medical response during disaster conditions. Do you know reasons?

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    Disaster Relief Training

    A room full of victims in various critical medical conditions.. some are dying, some will die in 30 minutes, others with more time. How would you decide who to attend to first? What if you were to spend 5 minutes assessing a non-critical person, while another one passes away? These are life-and-death decisions (literally) that are made in all disaster aftermaths.

    Does your ERT have the capability to minimize life loss? Any organization that houses more than 250 lives in a single facility without a well prepared ERT, faces significant financial, legal and operational risks in the event of even a minor disaster. Is it a mistake you can afford to make as a safety or BCP manager? Survival Instincts can provide you an accurate assessment of where you stand.

Latest Updates


DISASTERS? PREPARE YOUR COMPANY! Excerpt from CII Conference in Mumbai where Anoop Madhavan, (Survival Instincts CEO) talks about disasters on the rise in India - floods, cyclones, earth quakes, cloud breaks - and actionable disaster resilience and crisis management capabilities that executives of companies can take.

Lessons to be Learned on Urban Indian Rescue Opera...

Lessons to be Learned on Urban Indian Rescue Operations Share and be aware, educated, and knowledgeable citizens. 0-72 hours is critical in any rescue operation; 99% disaster aftermath casualties occur during these hours. The massive floods in Chennai, brought around the reality of disasters in dense Indian urban grids, and the lessons we must learn. This article is technical in nature and does not endorse, support, oppose, nor criticize any political views - nor is this an expose of any strengths and weaknesses of our disaster response frameworks or a release of any classified military information. The seven (7) lessons: 1 - Rescue Operation Bases must be Distributed, not Centralized. The drainage structure of Chennai, with the rivers overflowing effectively create three discriminate land bodies, and impossible to navigate by any land based transportation systems. Moving resources between these water locked land bodies required massive air and amphibious operations 2 - Coastal Deployment of Rescue Operations may be the Least Practical. Moving resources from the mouth of a river basin (like Adyar river) to any operational area (like the Chennai airport) was herculean considering heavy the flow of the river and the debris. Several hundreds of small sized rigid hull inflatable boats (RHIBs) were damaged in such upstream operations due to collision with debris, endangering lives of hundreds of rescue operatives. 3 - Common Sense solutions have Practical Difficulties. Boats used for fishing cannot be easily deployed deep inland for rescue because 99% of them do not have trailer mechanisms for upcountry deployments. 4 - Redundancy of Facilities is Key. Its not just the Chennai International Airport that was inundated. The Tambaram Air Force station 15 kilometers south suffered the same fate. This limited air support for the entire city, for several hours. 5 - 24/7 Operational Capability has to be tested through Simulations. Despite wartime drainage efforts at the Tambaram Air Force Station, majority helicopters at this airbase are not equipped for night time operations. Many of the Mil Mi17 helicopters that run rescue sorties had to deployed from Yelahanka Air Force Station (Bangalore) 300 km east of Chennai. This although a one hour flight has impracticalities as the fuel range of Mi17 is less than 500 km. Even if the forward operating base is setup in INS Rajali (Naval Air Station at Arakkonam, 70Km east of Chennai) refueling and logistics capabilities for continuous operations have to be built through joint simulation operations between land, air and naval rescue operatives. 6 - Rescue Vessels must be Distributed Locally in Urban Areas. Boats (rigid hull inflatable boats) that have to be deployed into each of Chennai’s water locked land bodies have to be flown from distant bases into INS Rajali using transport aircrafts such as the Lockheed Martin C-130s. It is close to impossible to deploy small rescue vessels from INS Adyar (middle of Chennai city) into any rescue areas, if Chennai urban area is draining into the bay of bengal. 7 - Amphibious operations in a Disaster Zone is not the same as in a War Zone. Our armed forces have amphibious vehicles. However, operating amphibious capabilities in an urban disaster area (just like in a war zone) is challenging due to possibility of collateral damage to life and property in densely populated areas. After all, its not pleasant to watch or withstand a column of army cavalry (tanks and ATVs with amphibious capabilities) pass through your neighborhood - be it during a disaster simulation or actual disaster’s aftermath. The following article was authored by Anoop Madhavan, a tactical operations expert on various international disaster rescue missions of varying complexity. He is the founder of Survival Instincts, a registered NGO working on various safety initiatives. Survival Instincts is India’s first and only authorized provider of American National Red Cross health and safety programs. Survival Instincts’ extensive background in safety and emergency management stems from several years of experience working for the US Government’s Federal Emergency Management Agency (FEMA) disaster relief programs along with the US Army Corps of Engineers (USACE). Survival Instincts has provided disaster / emergency training for various units of National Security Guards (Black Cats), Indian Army, Indian Navy, Indian Air Force, Central Paramilitary forces, Officers Training Academy, TN State Police Commando Units, British Deputy High Commission, Russian Diplomatic Missions, National Cadet Corps, Indian Red Cross, and all major manufacturers, industries and corporate houses.


IN INDIA - FLOODS SEARCH & RESCUE TRAINING Please SHARE ✔ ✔ and spread awareness Location ------------ Chennai, Tamil Nadu Venues ----------- Jawarharlal Nehru Stadium, Spurtank Road, Marina Beach Dates -------- October 4, 5, 6, 7, 8 Total 50 hours of training Class Structure --------------------- 4 modules theory 2 search drills 4 rescue drills Eligibility to Attend ------------------------- You must be part of an existing organizational safety, security, business continuity, crisis management, loss prevention or emergency response department / function. You can only attend as a part of a team, of minimum 5 members. Each of you must have a valid CPR certification and must have basic swimming skills (50 meters straight line free stroke). You CANNOT attend this training as an individual as there are many team based exercises. Number of Seats ----------------------- Fifty Trainees (5 members X 10 teams) Training Curriculum -------------------------- Focus on aquatic, amphibious, urban, technical, and aerial SAR techniques as outlined in the United States of America by the Federal Emergency Management Agency (FEMA), American Red Cross, National Association of Search and Rescue, and Center for Wilderness Safety. Who Conducts -------------------- Survival Instincts was established in May 2012. Survival Instincts is a non-profit trust registered under the Indian Trust Act 1882 in Chennai, India, bearing registration number 12/2016. Since 2012, Survival Instincts has provided American Red Cross Health & Safety programs for special forces (NSG Black Cats), military, police, foreign missions, NGOs, and corporate houses. The trainer will be a member of the Civil Air Patrol, US Air Force Auxiliary and also a member of Washington DC metro area’s fire and rescue division. The trainer has several years of leadership experience in Federal Emergency Management Agency (FEMA) missions as a US Army Corps of Engineers operative on mega scale disasters including 9 hurricanes / tropical storms, 3 adverse winter events, 5 floods and 1 Tornado. Cost ------- Survival Instincts is a not for profit agency. We do not charge a fixed fee for such trainings. However, we rely on donations from individuals and organizations to conduct such trainings for the benefit of the public. Any such donations will be used towards our flood rescue training initiatives for the public in Chennai. Please Note ----------------- Survival Instincts does NOT conduct this training on an ad hoc basis at any corporate / educational campuses regardless of how big and reputed your organization is nor how much budget you have. Survival Instincts is a not for profit trust, and is not influenced by such factors. So unless you are a member of a special force / commando unit, military, para military or police / fire establishment, please do not make such inquiries. How to Contact ---------------------- Please telephone 9176693005 with these details: Your first name Your last name Name of your organization / company Your title Your department Your contact information How many members you would like to register Have you partnered with us in the past Will you partner with us in the future

Survival Instincts in Chennai is preparing its fir...

Survival Instincts in Chennai is preparing its first battalion of 1000 Crisis Response Volunteers (CRV) , to prevent another tragedy with loss of lives like the Chennai floods . Our experience has taught us that, in the first 0-72 hours when maximum deaths occur in any locality due to any natural calamity, it is not the fire force, the 108, the police, the NDRF, the army, the navy or the air force that reaches there the quickest to help. It is the common man, who lives in the locality, knows its terrain well, and is already on scene having survived the disaster, and has the tools, skills and knowledge to save his neighbors lives. Survival Instincts call such citizens CRVs - and we provide them the tools, training and exercises to help them save maximum number of lives during those critical 72 hours, before other professional agencies arrive to help. So, if you see a CRV on the street as a part of any exercise or training - please congratulate them on their dedication to public service, encourage them, and give them all the support you can provide. The shield badges of the various CRVs from Level 1, Level 2, Level 3, Incident Commandor, Chapter Director and National Director General has been displayed in this picture for your easy identification and recognition.